The technology company aimed to showcase their latest features at one of Orlando’s premier AV shows, prioritizing a booth design that balanced impact with cost-effectiveness.
Opting for a bright and modern aesthetic complemented by sleek furniture, the design exuded professionalism while remaining visually striking. The booth layout was strategically crafted to maximize engagement and facilitate meaningful interactions with attendees. Additionally, a gelato vendor was incorporated into the booth to further enhance the experience and attract traffic.
With a focus on delivering a solid presence at the show without compromising on budget, the design effectively captured the attention of visitors and provided a platform for highlighting the company’s innovative offerings.
timeline:
5-6 Months
type:
Exhibition Management
design direction:
Fresh + Modern
the color palette
THE OBJECTIVES
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Demonstrate the versatility and efficiency of their BYOM software
Educate industry professionals on the benefits of our innovative technology
Expand market reach and secure partnerships with AV industry leaders
the portfolio
client love
Freda’s expertise guarantees our company stands out at trade shows across the US and internationally. I trust her strategic planning and flawless execution to amplify our visibility and impact at these vital events. Her dedication and attention to detail consistently deliver impressive results, making her an invaluable asset to our team.
― Christina Armstrong, ScreenBeam
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